Write the future

Leadership Conference 2024 at Te Pae Christchurch Convention Centre brought together members of the Institute of Directors in New Zealand for two days of speakers and discussion.

HOOF developed the creative positioning and wrote and directed the opening video for an audience of more than 500 directors, setting the tone for learning and inquiry.

The typographic film examined the key issues facing business in 2024 and looked ahead to the year to come. Created entirely from stock footage and music, it was designed for a large three-screen format and later adapted for online use.